The equity equation
Equity is the ultimate desirable outcome of effective diversity and inclusion policies, strategies and initiatives.
noun
1. the state of being diverse; variety.
2. the practice or quality of including or involving people from a range of different social and ethnic backgrounds and of different genders, sexual orientations, etc.
diversity
diversity
+
inclusion
noun
1. the action or state of including or of being included within a group or structure.
2. the practice or policy of providing equal access to opportunities and resources for people who might otherwise be excluded or marginalized, . . .
inclusion
=
noun
1. the quality of being fair and impartial.
equity
equity
Diverse teams bring together various talents, skills, backgrounds and experiences, which offer different viewpoints and perspectives. This drives greater creativity; insightful innovation; better decision making and better results.
Equity means doing well by doing good
Investment in equity has a compelling business case that drives value in many ways. Greater equity has been proven to positively impact people, business and brand performance.
Revenue and
Profitability
People
Performance
Brand
Value
+66%
Employer
Preference
66% of job seekers consider diversity important when evaluating companies and job offers
+69%
Brand
Value
The stock prices of brands with the most diversity in advertising performed
69% better
+83%
Brand
Preference
Brands featuring greater diversity than most received 83% higher consumer preference scores
+60%
Greater
Execution
Execution by diverse and inclusive teams is 60% better
+33%
Value
Creation
Diverse leadership teams have 33% more long-term value creation
+36%
Profit
Growth
Companies with ethnically diverse Executive Teams have 36% higher profit
2x
Greater
Efficiency
Inclusive teams make decisions 2x faster with 1/2 the meetings
+87%
Better
Decisions
Diverse teams make better decisions
87% of the time
+30%
Increased Revenue
Companies with inclusive talent practices generate
30% higher revenue per employee
Sources
McKinsey 2020, Diversity Wins, How Inclusion matters
Larson, E. (2017, September 23). New Research: Diversity + Inclusion = Better Decision Making At Work. Forbes.
Wade, L. W., & Ascential Events (Europe) Limited 2020. (2020, March).
Gross., M. W. (2019, November 6). 3 steps to help improve diversity in advertising (And why that’s smart).
MarketWatch 2020
Forbes 2017
Glassdoor What Job Seekers Really Think About Your Diversity and Inclusion, November 2014
